Shir Studios in Tel Aviv and the search for new artists: Meet Rubi Reuveny

Growing up with 80s music and developing a passion for it at a young age, Tel Aviv-based musical producer Rubi Reuveny has launched his recording studio and has gone even further in search of raw talent, in the form of ‘Evening for New Voices’, a night of amateurs singing in front of producers and journalists, vying to secure a foothold in a highly competitive industry